Morrisons upgrades its More Card loyalty app

UK supermarket group Morrisons has upgraded its More Card loyalty app, introducing six personalised weekly offers based on customers’ shopping habits, providing discounts or additional reward points. New features include barcode scanning to create shopping lists, products organised by store aisle and improved price and product searches. The redesign aims to simplify shopping while strengthening customer engagement through more targeted promotions and rewards. (Retail Times)