Delhaize debuts SuperPlus Families loyalty tier

Delhaize is expanding its SuperPlus loyalty scheme with SuperPlus Families, aimed at helping households save on groceries and leisure. Priced at EUR1 per month, or EUR12 per year, the plan offers savings on healthy and plant-based products, volume discounts, free Collect pickup and cheaper home delivery. The retailer also removed the minimum-spend condition for Nutri-Boost discounts and said SuperPlus now has more than 3 million registered users. (Delhaize)