Carrefour begins trials of Marie Blachère fresh concessions

Carrefour will test a fruit and vegetable concession model with Marie Blachère in two hypers in southern France, with the first launch planned for 25 June 2026. The move is part of CEO Alexandre Bompard’s fresh produce strategy, which includes about 40 Match Frais outlets and fresh trials in 10 hypermarkets, seven operated as franchises by the Marché Frais group. Carrefour aims to open 200 Marie Blachère-managed concessions across supermarkets and hypermarkets. (LSA-Conso)